Keir Starmer, the main opposition leader in Britain, expressed on Thursday that the upcoming general election in 2024 presents the UK with the chance to "get our future back."
In his first major public appearance of the year, Starmer outlined "Project Hope" in a televised speech, emphasising the election as a pivotal moment for the country's direction.
While Prime Minister Rishi Sunak has not yet announced the election date, he has confirmed that it will take place this year. Starmer, leading the centre-left Labour party, currently holds a significant lead in opinion polls.
Describing the election as a choice between "14 years of decline" and "a decade of national renewal," Starmer addressed voters directly during his speech in Bristol, stating, "This is your year. The opportunity to shape our country's future rests in your hands."
Expressing his readiness for the election, Starmer declared, "Bring it on," and criticised the Conservatives for issues such as low economic growth, high taxes, and a severe cost-of-living crisis.
Although Starmer's speech lacked specific policy details, he reiterated existing commitments to stimulate higher economic growth, increase police presence, and establish a publicly owned, clean national energy company.
Labour has maintained a double-digit lead in polls for over a year, positioning Starmer, a former chief state prosecutor, as a likely successor to become the UK's next prime minister.
Starmer acknowledged the public's discontent with Westminster politics and urged citizens to reject "pointless populist gestures" and the "low-road cynicism" that he believes the Tories embrace.
While Sunak planned to engage with the public in the Midlands later in the day, the anticipation for a transformative election year remains high in the UK political landscape.